Anna CICALESE | SEMIOTICS AND COMMUNICATION
Anna CICALESE SEMIOTICS AND COMMUNICATION
cod. 0323000009
SEMIOTICS AND COMMUNICATION
0323000009 | |
DIPARTIMENTO DI SCIENZE POLITICHE, SOCIALI E DELLA COMUNICAZIONE | |
LANGUAGE AND AUDIOVISUAL COMMUNICATION THEORY | |
2014/2015 |
OBBLIGATORIO | |
YEAR OF COURSE 1 | |
YEAR OF DIDACTIC SYSTEM 2011 | |
PRIMO SEMESTRE |
SSD | CFU | HOURS | ACTIVITY | |
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M-FIL/05 | 6 | 40 | LESSONS |
Objectives | |
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LEARNING THE BASIC PRINCIPLES OF SOCIO SEMIOTICS. ADVERTISING ANALYSIS |
Prerequisites | |
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SEMIOTICS AND COMSUMERISM SOCIOLOGY |
Contents | |
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ANALYSIS OF ADVERTISING |
Teaching Methods | |
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FRONT LESSONS |
Verification of learning | |
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ORAL EXAM GROUP EXERCISES |
Texts | |
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A. CICALESE, FATTI DI CONSUMO, GAIA, 2010 U.VOLLI, SEMIOTICA DELLA PUPPLICITA', LATERZA, 2003 A. SEMPRINI, LO SGUARDO SOCIOSEMIOTICO, FRANCO ANGELI,2003 |
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