ECONOMICS AND BUSINESS MANAGEMENT

Bice DELLA PIANA ECONOMICS AND BUSINESS MANAGEMENT

4322100128
DEPARTMENT OF HUMANISTIC STUDIES
EQF7
MODERN LANGUAGES AND LITERATURES
2020/2021

YEAR OF DIDACTIC SYSTEM 2018
SECONDO SEMESTRE
CFUHOURSACTIVITY
630LESSONS
Objectives
THE COURSE AIMS TO PROVIDE STUDENTS WITH A RANGE OF KNOWLEDGE RELATED TO THE BROAD FIELD OF DISCIPLINES THAT DEAL WITH BUSINESS AND MANAGEMENT, WITH PARTICULAR ATTENTION TO THE CHARACTERISTICS OF LOCAL BUSINESSES. IN THIS REGARD, PARTICULAR ATTENTION WILL BE GIVEN TO THE STRATEGIC, ORGANIZATIONAL AND TECHNOLOGICAL PROBLEMS OF DIFFERENT TYPE OF ENTREPRENEURIAL ORGANIZATION. AT THE END OF THE COURSE, THE STUDENT WILL BE ABLE TO: UNDERSTAND THE AIMS AND THE MANAGEMENT LOGIC OF THE FIRM AT A STRATEGIC AND OPERATIONAL LEVEL, THROUGH THE APPLICATION OF A DYNAMIC, UNITARY INTERPRETIVE MODEL OPENED TO RELATIONS WITH THE ACTORS OF THE REFERENCE. A FOCUS ON THE FIRMS’ INTERNATIONALIZATION PROCESS WILL BRING THE STRATEGIC ROLE THAT THE EXPERTS IN FOREIGN LANGUAGES MAY PERFORM IN ORGANIZATIONAL CONTEXTS, SUPPORTING INTERNATIONALIZED FIRMS AND OTHER ACTIVITIES WITH SPECIFIC REFERENCE TO THE LOCAL BUSINESS.
Prerequisites
NOT REQUIRED
Contents
PART I (15 HOURS): THE FIRMS AND THE ACTORS.
• ECONOMIC ACTIVITY AND HYPOTHESES ON THE ECONOMIC BEHAVIOR OF PEOPLE.
• THE FIRM THEORY AND THE ROLES OF DIFFERENT INSTITUTIONS: FAMILIES, FIRMS, STATE AND NON-PROFIT ORGANIZATIONS.
• PERSPECTIVES ON BUSINESS GOALS, SOCIAL RESPONSIBILITY AND STAKEHOLDER MANAGEMENT.
• CORPORATE GOVERNANCE AND RISKS.
• THE DIFFERENT CONDITIONS OF SUSTAINABILITY.

PART II (15 HOURS): STRATEGIC MANAGEMENT.
• BUSINESS STRATEGY AND COMPETITIVE STRATEGIES.
• STRATEGIC MANAGEMENT IN DYNAMIC CONTEXTS.
• GROWTH STRATEGIES.
• THE NEGOTIATION PROCESS IN INTERNATIONAL BUSINESS.
• THE ORGANIZATIONAL STRUCTURE OF THE FIRMS.
• STRATEGIC MANAGEMENT OF TECHNOLOGICAL INNOVATION PROCESSES.
Teaching Methods
LECTURES (18 HOURS), SEMINARS AND TESTIMONIALS (4 HOURS), STUDY GROUPS DEVOTED TO EXERCISES AND PROJECT WORK (8 HOURS).
Verification of learning
THE LEARNING ASSESSMENT WILL BE ORAL AND WRITTEN. IT CONTAINS THE TOPICS FACED IN THE CLASSROOM AND LEARNED FROM THE REFERENCE TEXTS. THE WRITTEN MODE CONSISTS OF THE ASSIGNMENT OF A PROJECT WORK ON THE THEMES TREATED BY THE PROFESSOR AND THE INVITED EXPERTS (ENTREPRENEURS AND / MANAGERS AND / OR CONSULTANTS). IT WILL BE SUBJECT TO A PRESENTATION BY STUDENTS ON A SPECIFIC DATE. THE PRESENTATION AND THE FINAL REPORT OF THE ENTIRE PROJECT WORK WILL BE ASSESSED. THE OVERALL ASSESSMENT, THEREFORE, WILL CONSIDER THE ORAL EXAMINATION, THE PRESENTATION OF THE PROJECT WORK AND THE FINAL REPORT.
Texts
WILLIAM M. PRIDE, ROBERT J. HUGHES, JACK R. KAPOOR, FOUNDATIONS OF BUSINESS, CENGAGE LEARNING, 2016.
CAPALDO A., DELLA PIANA B., MONTELEONE M., SERGI B., CROSS-CULTURAL MANAGEMENT: DISCOVERING A MOSAIC OF WORDS AND CONCEPTS, MCGRAWHILL, 2012.
More Information
THE SEMINARS MAY INCLUDE A CHANGE IN TIMES AND DAYS COMPARED TO THOSE SCHEDULED DEPENDING ON THE AVAILABILITY OF TESTIMONIALS.
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