Publications

Massimiliano VESCI Publications


2018
Contributo in volume (Capitolo o Saggio)
“Customer Value Co-creation in a Service-Dominant Logic Perspective: Some Steps Toward the Development of a Measurement Scale”.
In Barile S., Pellicano M., Polese F. (eds.) Social Dynamics in a Systems Perspective Pag.137-157 Cham Springer.
ISBN:978-3-319-61966-8
Botti, A.; Grimaldi, M.; Vesci, M.
Digital Object Identifier (DOI): 10.1007/978-3-319-61967-5_8
Codice identificativo ISI: WOS:000432434200009
Codice identificativo SCOPUS: 2-s2.0-85030648739
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2018
Contributo in volume (Capitolo o Saggio)
Chapter 10 Organizing Festivals, Events and Activities for Destination Marketing.
In Tourism Planning and Destination Marketing Pag.203-219 Bingley Emerald Publishing.
ISBN:978-1-78756-292-9; 978-1-78756-291-2
Botti, Antonio; Monda, Antonella; Vesci, Massimiliano
Digital Object Identifier (DOI): 10.1108/978-1-78756-291-220181010
Codice identificativo SCOPUS: 2-s2.0-85090414783
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2018
Contributo in volume (Capitolo o Saggio)
Health Myths and Service-Dominant Logic.
In Gummesson, Evert, Doyle, Gerardine, Storlazzi, Alessandra, Annarumma, Carmela, Favretto, Giuseppe, Tommasetti, Aurelio, Vesci, Massimiliano The Myths of Health Care. Towards New Models of Leadership and Management in the Healthcare Sector Pag.231-251 Cham Springer.
Gummesson, Evert; Doyle, Gerardine; Storlazzi, Alessandra; Annarumma, Carmela; Favretto, Giuseppe; Tommasetti, Aurelio; Vesci, Massimiliano
Digital Object Identifier (DOI): 10.1007/978-3-319-53600-2_12
Codice identificativo SCOPUS: 2-s2.0-85046311341
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