Gerardino METALLO | Pubblicazioni
Gerardino METALLO Pubblicazioni
| 2013 | |
| Contributo in Atti di convegno | |
| Retailing strategies and augmented reality of smart stores. In: Western Business & Management International Research Conference for the Management Disciplines London WBM 2013 Pag.1-11 | |
| WBM Western Business & Management Association International Research Conference London October, 4-5 | |
| Cuomo, Maria Teresa; Tortora, Debora; Metallo, Gerardino | |
| Visualizza sul Database dei Prodotti (IRIS) |
| 2013 | |
| Contributo in Atti di convegno | |
| Light green or greenwashing. When communication is really green?. In: Responsible Communication. Past, present, future CMC 2013 Pag.1-12 ISBN:9788890687365 | |
| XVIII Conference on Marketing and Corporate Communication University of Salerno 11-12 April 2013 | |
| Cuomo, Maria Teresa; Metallo, Gerardino; Siano, Alfonso; Tortora, Debora; Vollero, Agostino | |
| Visualizza sul Database dei Prodotti (IRIS) |
