Marialuisa SAVIANO | PHARMACY MANAGEMENT

cod. 0760100061

PHARMACY MANAGEMENT

	0760100061
	DIPARTIMENTO DI FARMACIA
	EQF7
	PHARMACY
	2016/2017

PERCORSO COMUNE

	YEAR OF COURSE 3
	YEAR OF DIDACTIC SYSTEM 2010
	PRIMO SEMESTRE

TEACHING UNITS

	SSD	CFU	HOURS	ACTIVITY	TYPE OF ACTIVITY
1	MANAGEMENT DELLA FARMACIA MODULO I
	SECS-P/08	3	24	LESSONS	SUPPLEMENTARY COMPULSORY SUBJECTS
2	MANAGEMENT DELLA FARMACIA MODULO II
	SECS-P/08	2	16	LESSONS	SUPPLEMENTARY COMPULSORY SUBJECTS

PROFESSORS

	MARIALUISA SAVIANO1 T Curriculum
	GIUSEPPE FESTA2 Curriculum

	Objectives
	KNOWLEDGE AND UNDERSTANDING THE TEACHING PROGRAM IS DESIGNED TO EQUIP STUDENTS WITH THE SKILLS REQUIRED FOR THE MANAGEMENT OF PHARMACY AS A SOCIO-ECONOMIC SERVICE ORGANIZATION AND WITH THE ESSENTIAL CAPABILITIES TO ENHANCE THE ROLE OF PHARMACY IN THE RELATIONSHIP BETWEEN DOCTORS, PATIENTS AND HEALTHCARE STRUCTURES IN THE DRUG CHAIN AND IN THE BROADER CONTEXT OF HEALTH SYSTEM. APPLYING KNOWLEDGE AND UNDERSTANDING THE STUDENT WILL BE CAPABLE OF APPLYING THE MANAGEMENT EXPERTISE TO PROFITABLY MANAGE THE PHARMACY UNDERSTANDING THE NEED TO COMBINE ECONOMIC AND BUSINESS PERFORMANCE REQUIREMENTS AND THE SOCIAL SERVICE FUNCTION IN A BROADER PERSPECTIVE AIMED AT ENSURING EFFECTIVE, EFFICIENT AND SUSTAINABLE MANAGEMENT OF PRODUCTION, DISTRIBUTION AND SERVICE ACTIVITIES IN THE HEALTHCARE SYSTEM. MAKING JUDGEMENTS AIM OF THE TEACHING PROGRAM IS TO ENCOURAGE THE DEVELOPMENT OF CAPACITY OF CRITICAL ANALYSIS AND FORMULATION OF JUDGEMENTS IN ORDER TO ADDRESS DECISION MAKING ISSUES IN PHARMACY MANAGEMENT. COMMUNICATION SKILLS THE STUDENT WILL BE STIMULATED TO THE DEVELOPMENT OF RELATIONAL CAPACITIES NECESSARY TO EFFECTIVELY WORK WITHIN THE ORGANISATION AND TO MANAGE RELATIONS WITH EXTERNAL ENTITIES AND STAKEHOLDERS. LEARNING SKILLS FUNDAMENTAL PURPOSE OF THE TEACHING PROGRAM IS TO ENCOURAGE THE DEVELOPMENT OF DYNAMIC CAPABILITIES NECESSARY TO MAKE THE ENDOWMENT OF KNOWLEDGE ADEQUATE TO FACE GOVERNMENT AND MANAGEMENT ISSUES IN CONTEXTS CHARACTERIZED BY HIGH DYNAMISM.

KNOWLEDGE AND UNDERSTANDING
THE TEACHING PROGRAM IS DESIGNED TO EQUIP STUDENTS WITH THE SKILLS REQUIRED FOR THE MANAGEMENT OF PHARMACY AS A SOCIO-ECONOMIC SERVICE ORGANIZATION AND WITH THE ESSENTIAL CAPABILITIES TO ENHANCE THE ROLE OF PHARMACY IN THE RELATIONSHIP BETWEEN DOCTORS, PATIENTS AND HEALTHCARE STRUCTURES IN THE DRUG CHAIN AND IN THE BROADER CONTEXT OF HEALTH SYSTEM.

APPLYING KNOWLEDGE AND UNDERSTANDING
THE STUDENT WILL BE CAPABLE OF APPLYING THE MANAGEMENT EXPERTISE TO PROFITABLY MANAGE THE PHARMACY UNDERSTANDING THE NEED TO COMBINE ECONOMIC AND BUSINESS PERFORMANCE REQUIREMENTS AND THE SOCIAL SERVICE FUNCTION IN A BROADER PERSPECTIVE AIMED AT ENSURING EFFECTIVE, EFFICIENT AND SUSTAINABLE MANAGEMENT OF PRODUCTION, DISTRIBUTION AND SERVICE ACTIVITIES IN THE HEALTHCARE SYSTEM.

MAKING JUDGEMENTS
AIM OF THE TEACHING PROGRAM IS TO ENCOURAGE THE DEVELOPMENT OF CAPACITY OF CRITICAL ANALYSIS AND FORMULATION OF JUDGEMENTS IN ORDER TO ADDRESS DECISION MAKING ISSUES IN PHARMACY MANAGEMENT.

COMMUNICATION SKILLS
THE STUDENT WILL BE STIMULATED TO THE DEVELOPMENT OF RELATIONAL CAPACITIES NECESSARY TO EFFECTIVELY WORK WITHIN THE ORGANISATION AND TO MANAGE RELATIONS WITH EXTERNAL ENTITIES AND STAKEHOLDERS.

LEARNING SKILLS
FUNDAMENTAL PURPOSE OF THE TEACHING PROGRAM IS TO ENCOURAGE THE DEVELOPMENT OF DYNAMIC CAPABILITIES NECESSARY TO MAKE THE ENDOWMENT OF KNOWLEDGE ADEQUATE TO FACE GOVERNMENT AND MANAGEMENT ISSUES IN CONTEXTS CHARACTERIZED BY HIGH DYNAMISM.

	Prerequisites
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	Contents
	PART I – PHARMACY STRATEGIC MANAGEMENT PHARMACIST AS A HEALTH PROFESSIONAL AND AS AN ENTREPRENEUR. PHARMACY BUSINESS: GOVERNMENT AND MANAGEMENT FUNCTIONS. PHARMACY IN THE CONTEXT OF NATIONAL HEALTHCARE SERVICE AND IN THE MARKET. PHARMACY IN THE DRUG SUPPLY CHAIN. PHARMACY IN THE CONTEXT OF MODERN DISTRIBUTION. COMPETITIVENESS, DEVELOPMENT AND NETWORKING. PHARMACY RELATIONAL MANAGEMENT IN A SERVICE-VIEW. INNOVATION AND ICT IN PHARMACY MANAGEMENT. PERFORMANCE IMPROVEMENT. GENERATIONAL CHANGE. PART II – PHARMACY MANAGEMENT TECHNIQUES AND TOOLS THE BUSINESS MANAGEMENT OF THE PHARMACY. PHARMACY MARKETING: FROM THE RELATIONAL APPROACH TO THE RETAILING MIX. ASSORTMENT, CATEGORY MANAGEMENT, SPACE MANAGEMENT AND VISUAL MERCHANDISING. LOGISTICS, PROCUREMENT AND INVENTORY MANAGEMENT. PRICING POLICIES. COMMUNICATION POLICIES. HUMAN RESOURCES MANAGEMENT. ELEMENTS OF PLANNING, ADMINISTRATION AND CONTROL.

Contents

PART I – PHARMACY STRATEGIC MANAGEMENT
PHARMACIST AS A HEALTH PROFESSIONAL AND AS AN ENTREPRENEUR. PHARMACY BUSINESS: GOVERNMENT AND MANAGEMENT FUNCTIONS. PHARMACY IN THE CONTEXT OF NATIONAL HEALTHCARE SERVICE AND IN THE MARKET. PHARMACY IN THE DRUG SUPPLY CHAIN. PHARMACY IN THE CONTEXT OF MODERN DISTRIBUTION. COMPETITIVENESS, DEVELOPMENT AND NETWORKING. PHARMACY RELATIONAL MANAGEMENT IN A SERVICE-VIEW.
INNOVATION AND ICT IN PHARMACY MANAGEMENT. PERFORMANCE IMPROVEMENT. GENERATIONAL CHANGE.

PART II – PHARMACY MANAGEMENT TECHNIQUES AND TOOLS
THE BUSINESS MANAGEMENT OF THE PHARMACY. PHARMACY MARKETING: FROM THE RELATIONAL APPROACH TO THE RETAILING MIX. ASSORTMENT, CATEGORY MANAGEMENT, SPACE MANAGEMENT AND VISUAL MERCHANDISING. LOGISTICS, PROCUREMENT AND INVENTORY MANAGEMENT. PRICING POLICIES. COMMUNICATION POLICIES. HUMAN RESOURCES MANAGEMENT. ELEMENTS OF PLANNING, ADMINISTRATION AND CONTROL.

	Teaching Methods
	LECTURES, SEMINARS, CASE STUDIES, PROJECTS WORKS AND ON FIELD STUDY.

	Verification of learning
	INTERMEDIATE VERIFICATION. ORAL EXAMINATION.

	Texts
	MALLARINI E., BRUSONI M. (2009). LA NUOVA IMPRESA FARMACIA. IL VALORE DELL'INNOVAZIONE. EGEA, TORINO. ALTERNATIVELY: -MAGGI D. (2013), ECONOMIA DELL'AZIENDA FARMACIA E DEL SETTORE FARMACEUTICO, EGEA, TORINO. -DESSELLE, S., ZGARRICK, D. ALSTON, G. (2012). PHARMACY MANAGEMENT, MCGRAW-HILL. OTHER TEACHING RESOURCES DISTRIBUTED IN CLASS.

	More Information
	MSAVIANO@UNISA.IT

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Marialuisa SAVIANO | PHARMACY MANAGEMENT