Maria Teresa CUOMO | Pubblicazioni
Maria Teresa CUOMO Pubblicazioni
| 2016 | |
| Contributo in Atti di convegno | |
| Augmented Reality in Stores for a New Customer Experience: The Case of ‘The Supermarket of the Future’ at Expo 2015. In: CMC2016 Proceedings Book 21st Conference on Corporate Marketing and Communications Pag.233-236 ISBN:978-1-85924-614-6 | |
| Integrated Communications and Branding. Past, Present, Future London 7th-8th April, 2016 | |
| Cuomo, Maria Teresa; Ceruti, Francesca; Festa, Giuseppe; Metallo, Gerardino; Tortora, Debora | |
| Visualizza sul Database dei Prodotti (IRIS) |
| 2016 | |
| Contributo in Atti di convegno | |
| Effects of corporate ethical practices on financial performance in the Italian banking services listed companies.. In: 19th Toulon-Verona Conference "Excellence in Services" University of Huelva Pag.165-182 ISBN:9788890432767 | |
| Toulon-Verona Conference "Excellence in Services" Huelva 5-6 September 2016 | |
| Cuomo, Maria Teresa; Tortora, Debora; Mazzucchelli, A.; Festa, Giuseppe; Di Gregorio, A.; Metallo, Gerardino | |
| Visualizza sul Database dei Prodotti (IRIS) |
| 2016 | |
| Contributo in Atti di convegno | |
| Building a ‘Non-Core Business Theory’ - The Case of Wine Tourism for Wine Firms. In: The 6th GIKA - Global Innovation & Knowledge Academy Conference GIKA Pag.1-8 ISBN:978-84-608-3840-1 | |
| The 6th Global Innovation and Knowledge Academy (GIKA) Valencia 20-23 March 2016 | |
| Festa, Giuseppe; Cuomo, Maria Teresa; Metallo, Gerardino; Foroudi, P. | |
| Visualizza sul Database dei Prodotti (IRIS) |
| 2016 | |
| Contributo in Atti di convegno | |
| A RESOURCE-BASED VIEW OF A PLACE AS A PLACE BRAND AND PLACE HERITAGE IN ADDITION TO THE INFLUENCE ON PLACE IMAGE AND PLACE REPUTATION. In: 2016 Global Marketing Conference at Hong Kong Proceedings Global Alliance of Marketing & Management Associations Pag.966-967 | |
| 2016 Global Marketing Conference: "Bridging Asia and the World: Global Platform for Interface between Marketing and Management" Hong Kong 21st-24th July, 2016 | |
| Pantea, Foroudi; Cuomo, Maria Teresa; Foroudi Mohammad, M. | |
| Versione online | |
| Digital Object Identifier (DOI): http://dx.doi.org/10.15444/GMC2016.07.03.06 | |
| Visualizza sul Database dei Prodotti (IRIS) |
