Publications

Maria Giovanna CONFETTO Publications


2013
Articolo in rivista
Corporate communication management: A framework based on decision making with reference to communication resources
JOURNAL OF MARKETING COMMUNICATIONS. Pag.151-167
ISSN:1352-7266.
Siano, Alfonso; Vollero, Agostino; Confetto, Maria Giovanna; Siglioccolo, Mario
Digital Object Identifier (DOI): 10.1080/13527266.2011.581301
Codice identificativo SCOPUS: 2-s2.0-84879625263
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2013
Contributo in volume (Capitolo o Saggio)
A VSA Communication Model for Service Systems Governance..
In Spohrer J.C., Freund L.E. Advance in Human Side Of Service Science Engineering Pag.339-348 CRC Press Taylor & Francis Group.
ISBN:9781439870266
Siano, Alfonso; Piciocchi, Paolo; DELLA VOLPE, Maddalena; Confetto, Maria Giovanna; Vollero, Agostino; Siglioccolo, Mario
Codice identificativo ISI: WOS:000351306500035
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